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Elevating Your Resume: Understanding Core Competencies and Solving Employers' Problems

In today's competitive job market, it's essential to go beyond the surface when crafting your resume. Employers are not just looking for candidates with impressive qualifications; they want individuals who can solve specific problems and contribute to their organization's success. To stand out, it's crucial to identify the core competencies of a job and understand the problems the employer is trying to solve based on the job description. Today, we'll take a closer look at a sample job description from Google and explore how candidates can elevate their resumes to secure their dream jobs.

Here is the role we will be exploring: Corporate Data Analytics Sales Specialist at Google

“As a Corporate Data Analytics Sales Specialist, you will lead go-to-market strategies and business plays by managing campaigns and providing feedback to Product and Global Solutions Teams to inform our product solutions roadmap.

• You will be a solution executive within the direct enterprise business organization

• You'll advise directors, C-level, or their executives to help shape their cloud/data analytics strategy and enable digital transformation

• You will focus on helping customers improve their productivity and use our products to help their organizations be productive, collaborative, and available to their customers

• Own numbers and calibrate the business against objectives and key results, and accurately forecast and report the state of the business for the assigned territory

• Build and maintain executive relationships with customers as the data analytics subject matter expert by influencing long-term strategic direction

• Develop and execute strategic account plans by including a broader enterprise plan across key industries, and focus on building accounts

• Assist customers in identifying use cases suitable for Google Cloud Data and Analytics solutions by articulating key solution differentiators and measurable business impacts

• Work with Google accounts and technical teams to develop/drive pipeline and provide expertise

Let's dissect the key elements of the Google job description for a Corporate Data Analytics Sales Specialist:

Understanding Customer Needs: Google seeks individuals who can understand the needs of their customers. This requires solutions selling and the ability to connect with clients on a deeper level to provide tailored solutions.

Go-to-Market Strategies: Candidates should be able to lead go-to-market strategies and business plays. This implies the need for strategic thinking and planning skills.

Solution Executive: The role involves advising high-level executives on cloud/data analytics strategy. This necessitates strong communication and strategic thinking abilities. (This is where a 30/60/90 action plan would be a huge benefit).

Productivity Improvement: Google wants candidates who can help customers improve productivity through their products. This implies a focus on results and the ability to quantify improvements.

Numbers Ownership: Candidates should be capable of owning and calibrating the business against objectives and key results. This emphasizes the importance of data-driven decision-making.

Executive Relationships: Building and maintaining executive relationships is essential. This requires networking and relationship-building skills (this is where the 90-day onboarding guide/building partnerships at work becomes important).

Strategic Account Plans: Developing and executing strategic account plans is a core responsibility. This highlights the need for long-term planning and goal setting.

Identifying Use Cases: Assisting customers in identifying use cases suitable for Google Cloud Data and Analytics solutions demonstrates a problem-solving mindset.

Pipeline Development: Working with teams to develop and drive pipelines requires collaboration and project management skills.

Now that we know the problem, how can we demonstrate our solution?

Elevating Your Resume: To Land The Job You Deserve!

Tailor Your Resume: Customize your resume to align with the core competencies and responsibilities mentioned in the job description. Use similar keywords and phrases to demonstrate your qualifications.

Showcase Relevant Experience: Highlight experiences where you've demonstrated the skills mentioned in the job description. You may want to highlight experiences that include solution selling, project management, launching new initiatives, facilitating focus groups, understanding the customer's buying cycle, leading a/b testing, data-driven KPI

development, and having one-on-one calls with a portfolio of clients). Be sure to provide specific examples of projects or achievements that illustrate your abilities.

Quantify Achievements: Whenever possible, quantify your accomplishments. If you improved productivity, state the percentage increase. If you developed strategic plans, mention their impact.

Highlight Soft Skills: Don't forget to emphasize soft skills like empathy, communication, and relationship-building. These are often just as important as technical skills.

Use Action Verbs: Start bullet points with action verbs to make your accomplishments more impactful. For example, "Led go-to-market strategies" or "Advised C-level executives.”

Proofread and Format: Ensure your resume is error-free and professionally formatted. A polished document reflects your attention to detail.

In a competitive job market, understanding the core competencies of a job and the problems an employer seeks to solve is essential for crafting a winning resume. By dissecting the job description and tailoring your resume accordingly, you can position yourself as the ideal candidate. If you're looking to take your resume to the next level, consider booking a resume renovation with me. I can help you stand out and land your dream job. Don't miss the opportunity to shine in your job search!

With Purpose,

Your Career Coach, Amirah


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